Readers will learn:
- the basics of effective HTML email design
- tips on how to design drop-dead gorgeous HTML email templates
- the secret to using HTML and CSS to create robust emails
- how to sell HTML email services to your clients
- all about permission and legal requirements
- techniques for ensuring cross-client compatibility
"We've spent countless hours researching the best way for designers to plan, design, and build HTML email marketing programs," says Dave Greiner, Campaign Monitor co-founder. "For the first time ever, all of this research and experience has been collated, updated, and refined into a single resource."
By the end of the book, readers will have the creative inspiration and technical knowledge they need to build high-quality HTML email templates of their own.
Create Stunning HTML Email That Just Works! is written by notable author Mathew Patterson of Campaign Monitor, and printed in beautiful full-color.
For review copies or more information please email sitepointpr@oreilly.com. Please include your delivery address and contact information.
For other inquires, such as excerpt or interview requests, please contact Jennifer.Sheahan@sitepoint.com.
Mathew Patterson is the community manager at Freshview, the team behind the popular email newsletter web apps, Campaign Monitor and MailBuild.
Additional Resources
For more information, please visit the book's dedicated home page: http://www.sitepoint.com/books/htmlemail1
Create Stunning HTML Email That Just Works!
Publisher: SitePoint
Mathew Patterson
ISBN: 9780980576863, 200 pages,
Book Price: $29.95 USD
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